It’s funny.
As part of our research for a recently completed brand identity design (which we haven’t posted about yet, but will soon), Design Kompany went on the World Wide Web to end up in Seattle.

We found this book by University of Washington’s visual communication design program chair Karen Cheng.
Her book, Designing Type, came in really handy as we began exploring some of the most classic of typefaces to come up with a smart, clean and established look and feel for a US company.
Interested in this book?
You can read part of it on Google’s reader thing here.




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